Five ways global brands can tap into the local customer
The KPMG India report considers the “new consumer” to be the one who is financially and socially conscious, tech-savvy and insightful. It deep-dives into the evolution of consumer...→
What is hyperlocal marketing?
Marketing is seeing a phenomenal shift wherein personalisation and localisation is taking a big chunk from mass cover. If you’ve ever found yourself looking for a very specific type of business...→
5 Reasons why a brand should focus on reviews
The Internet over the last year has seen a fast paced penetration across all consumer sections globally and brought a plethora of opportunities to our fingertips.→
Digitising your storefront - A digital first approach to your retail marketing.
As more and more consumers get glued to their smartphones, marketers are finding novel ways to get a share of their attention...→
Five ways global brands can tap into the local customer August 16, 2018
What is hyperlocal marketing? August 16, 2018
5 Reasons why a brand should focus on reviews August 16, 2018